Marketing

A one day course for any small business wishing to gain a basic understanding of the principles of marketing.

Instructor: Carol-Ann Saul

Cost: on application

Venue: Marsh Hill Centre

Maximum Trainees: 10

The course will cover the following:

• What is marketing?
• Customers Behaviours and Needs
• All about customers
• Maslows Hierachy of Needs
• Building a Network
• Keeping in touch
• Writing & Improving mailshots
• Recording results
• Databases
• The Selling Process
• Four Steps to successful selling
• Gaining Commitment
• The Communication Process
• SWOT Analysis

Date of next course: T.B.C.

To book your place on a course, or for more information, simply contact us.

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